I was thrilled today when I learned from a Twitter post that we got a mention in despatches from Heather Bayer (AKA the Cottage Guru). For those of you who don’t know Heather’s writing, her laid back style belies an incisive and encyclopaedic understanding of what makes a holiday rental really tick. Her opinion is highly valued by most of the professionals I know, so you can imagine how flattered I was to read the following over at her web site at:
http://cottageblogger.com/2010/01/5-ways-to-make-your-vacation-rental-stand-out-from-the-competition/
3: Make your website sticky – if you have lots of information on your site that makes it interesting they are more likely to stick around. For example, if you were looking for a pet friendly vacation in the Lake District (UK), why would you look further than either Otter or Kingfisher Lodge. Not only is this welcoming but there’s lots of information for dog lovers to explore. It’s a great example of using a vacation rental web site to share more than just a few listing details. I’ll be reviewing the Windermere Lodges web sites soon as there is a lot to learn from what this owner has achieved.
How LOVELY is that – thank you Heather!
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